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Pay Per Click Search Engines

 

Introduction

The front runner in terms of PPC right now is Google's Adwords. Although a number of other search engines offer the service non of them can compete in terms of the users that Google has. Mention should also be made of Overture the original pioneers of the PPC system on search engines. The Adwords are displayed down the right hand side of the Google search result's page. The higher you set your click price higher up the listings you appear. You only pay when people click on your ads. You have control over how much you pay. You can set a maximum daily budget and a maximum cost you are willing to pay for every click. The system also rewards the best-performing ads by placing them further up the page. Adwords now also appear through the Google Adsense network, so in effect your ad could be appearing across the Google partner network and on a number of sites on the Adsense network. You can join the system with as little as $8 (£5) pounds in your account and there are no minimum spend or time requirement. The trick with Adwords is to find the keywords that would most likely return the best chance of a click through and purchase. This means targeting the keywords for your campaign as specifically as possible. E.g. If you choose Beer but your site is about Beer Manufacture then your throwing clicks and cash away. The other point to remember is that its worth looking at less competitive keywords to target. This will work out cheaper and still provide the click through's. Additionally use the Pay Per Click Site that we have noted down which will give you some hits at No Cost.

Free Pay Per Click Search Engines Advertisements.

The concept is really pretty simple, you open an account with a PPCSE (From here on we abbreviate Pay Per Click Search Engine with PPCSE). Bid on Relative keywords that will get you a high ranking on the PPCSE. The higher the ranking, the better the click through rate. The best part is that you only pay when someone clicks on your listing.

The biggest advantage with PPCSE's are that you decide how much you want to pay for unique targeted traffic. You decided how much a potential customer is worth for you.

Hint: You will want to know your conversion rate. This will help you with your maximum bid. For example: It takes you 100 visitors for you to get one sale and you are bidding $.01 per visitor, It would take you $1 to make a sale. Then obviously you would know how much you would make from your PPCSE listings.

As you can see this is a real advantage, knowing how much money you need to spend for a sale. This method works well for established Businesses, but what about the little guy? Maybe you are wondering if it is worth it? Should I invest money in finding out if this would work for me?

Good News! You can find out absolutely FREE

Many of the PPCSE's will let open an account AND credit your account with anywhere between $1 to $50 absolutely free. There are a few that require a deposit, but they offer a matching deposit up to 10 times your initial deposit. Some even offer both free money and a matching deposit.

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What does this truly mean?

You can experiment with different types of listings, various keywords and even a range of bid amounts at NO COST to you.

Actually it will cost you something. What is that, you might ask. The answer is... Just a few hours of your time.

Yup, that's right. In a few hours you can start getting highly targeted hits from more than 50+ PPCSE's!

In this Section we have compiled over 50 PPCSE's that will offer free money into new advertising accounts.

Once you bring it all together you will be enjoying targeted hits from 50+ PPCSE's in a matter of a couple of hours.

PPCSE's for the Beginner

With all the talk going around about search engines and directories, you most likely have figured out that Search Engines and directories should be a key component for any person who wants to drive steady traffic to there site. There are many reasons to concentrate on PPCSE's in particular, but the one that stands out is HIGH TARGETED TRAFFIC. If people are going to sign-up for your eZine or buy from you, they have to be targeted. Only 3 good ways to get REAL TARGETED TRAFFIC are Search Engines, Solo ads in eZines and a limited number of viral marketing.

PPCSE's offer one distinct edge over the "FREE" search engine. It is possible to get a top ranking in the PPCSE by increasing your bid for that word. If you are going to be a serious PPCSE marketer (Which we Highly Suggest) then you should consider WordTracker service for the bigger PPCSE's (Such as Overture, Ah-Ha, FindWhat)

Brief overview of PPCSE's

Open an account with the PPCSE (normally you would have to transfer money to your account). All the PPCSE's in this Section offer a "FREE" bonus just for opening your account.

Next, you login to your "Administration" area and add your keywords. Make sure your bid on relevant keywords. More on this subject below.

With the PPCSE's listed in this Section, bidding usually starts at .01 cent. You decide how much to bid.

There is normally no limit on how many keywords you can bid on, but make sure they are relevant keywords.

Every time someone clicks on your listing, your account is subtracted by the amount that you bid for that keyword.

You can also become an affiliate and put a search engine box on your site and earn commissions added to your account for that PPCSE.

A Word About the PPCSE's

When you sign-up for these PPCSE's, you will notice most of the PPCSE uses the same interface. This is because they all use the script to run the search engine. Don't worry this is a good thing as you will see in a minute.

If you follow the next step closely, you will be able to upload your keywords in short time. Saving you hours of time. (You can upload as many keywords as you want, it doesn't matter)

Preparing Your Keywords for Submission

Quick and easy sub-steps to upload your keywords.

Open a spread sheet program (Excel is Good but you can use any spreadsheet program) You don't need any experience, you won't be using the complicated functions.

In the first column enter one keyword (or keyword phrase) per row.

Enter your bid amount (enter .01 as your default) in the next column. There is an easy way to expedite this process. Put your mouse over the first cell where you put .01 Your mouse pointer should turn into a crosshair. Press your left button on your mouse, then drag the crosshair down the column. When you release the button, all the cells that are highlighted will have .01 in the cells.

In the next column put an eye catching title (This is a must and sometimes you will want to experiment with different titles). These titles should be on the topic of the website being advertised. You are "paying" for these click-thru's (even if they are giving you the money).

Enter your URL on the next column.

The next column you enter the site description. These descriptions should be on the topic of the website being advertised and enticing. (You can use the word FREE in the title or description, if it applies to your site)

In the Keyword Generation Tips section, you will find a quick method.

Opening your accounts and submitting Keywords

Since most of the PPCSE's have the same user interfaces, it will simplify the process tremendously. For the PPCSE's that have the same interface use the following steps:

The first thing to do on the PPCSE is find the "ADD URL" link, click on it.

You will be taken to the sign-up page.

Fill in the form. (This is the longest part of the process) The key elements are your username, password and email address.

After you have become a member click on the "login" link.

Click on "manage listings."

Then click on "Add Listings."

Next click on the "click here to add multiple listing" link

Open your spread sheet program, load the keyword listing you made and then copy and paste them into the large text box on the screen. Then press summit.
(this may take a few minutes depending on the speed of your internet access. If you are using dial access, only copy and paste about 50 keywords. Then repeat process until all your keywords are uploaded)

Then check your rankings if you want too.

Repeat process until you have submitted to all the PPCSE's.

Keyword Generation Tips

Keyword generation should be your main focus before you prepare your spreadsheets. Here is a quick method on creating Traffic Generation Keywords.

Use the Search Box Provided at the Botton of the Page. In the search box type the topic your website is about and press enter.

Whaa La, out pops thousands of listing for websites. Click on the first listing. After going to the website, immediately right click your mouse and highlight View Source. Between the <HEAD> and </HEAD> HTML tags there will be META tags. Look for the keywords META tag. In that line(s) you will see all the relevant keywords. Copy all those keywords using the Copy & Paste function.

Repeat the same steps for 10 different listed websites.

Note: Make sure your keywords are relevant to your web site.

Here is the list of PPCSE's that offer free advertising for opening a new account. Be sure to look for "Add URL" to each site.

Everybody knows or should know that to be an effective internet marketer you must track your advertising.

Why?

Simply, because you need to know where your sales are coming from. You will also know what is not working. Ad tracking can help you weed out the 'non productive' advertising. Hyper Tracker is a company that specializes in tracking ads.

We encourage you to check Hyper Tracker out. You will be glad you did.

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* The Terms and conditions for these PPCSE are similar. They state that there policies can change at anytime, so Dream Merchants can not be held responsible if they change policies and Initial deposit bonuses.

Additionally Use the Search Bar Below to Search for other Pay Per Click Search Engines.

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